OLATUAK Grant funding awarded project | Design and illustration | Project management
I designed this card game for my brand, PushGetUp. The aim of the game is to raise awareness on the diversity of families, as it is important to represent different types of families everywhere, including games. The game contains 40 characters, with 8 different families formed by 5 people. It includes families with 2 mothers, 2 dads, single-parent families, people of different ethnicities, people with disabilities, (etc), as diversity should be represented in all its forms to construct a real imaginary that helps people feel represented and shows the reality of what families are like.
The project was funded thanks to the local government's grant OLATUAK. It was manufactured and it is available for purchase in shops as well as the PushGetUp website.